Sponsorship for your club can bring many benefits, like valuable extra income, but be prepared, it can be a difficult process! Keep going, and remember that the Student Activities staff are here to support you throughout the process.
Be aware that many organisations are very focused on marketing to the student audience and see sport clubs as a great way to reach them. So don’t undervalue what you have to offer and don’t be afraid to speak to a number of potential sponsors. Once you’ve found a sponsor, take responsibility for monitoring the agreement and checking all sides are happy.
As a Students' Union representative, you should take a positive, professional and responsible approach which should help ensure an effective working relationship with your sponsor.
To give you some extra support, we have teamed up with 'Sponsor My Society' a website set up by a former student to facilitate sports clubs and organisations teaming up, providing clubs and societies with sponsorship from reputable companies and brands.
The process is simple, one representative from your club must sign up on behalf of the club and should manage the club account. Once signed up, you will be able to start matching with organisations and hopefully make some successful partnerships!
Once you have found a sponsor, both a representative from your club and your sponsor must complete and sign a sponsorship contract as provided by the Students' Union. You can download a blank copy of the sponsorship contract as a Word document below: